Apple
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Technology
Behind Apple’s Doomed Car Project: False Starts and Wrong Turns
Internal disagreements over the direction of the Apple car led the effort to sputter for years before it was canceled…
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Business
How Apple Used its Car Project to Drive Wider Innovation
The tech giant has dropped its electric vehicle project, but some of the development at the heart of the project…
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Technology
Apple Kills Its Electric Car Project
The car, which Apple spent billions of dollars researching, had been intended as a rival to Tesla’s E.V.s, which include…
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News
40 Years Ago, This Ad Changed the Super Bowl Forever
An oral history of Apple’s groundbreaking “1984” spot, which helped to establish the Super Bowl as TV’s biggest commercial showcase.
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Technology
U.S. Moves Closer to Filing Sweeping Antitrust Case Against Apple
Justice Department officials are in the late stages of investigating the iPhone maker, focusing on how Apple has used its…
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Technology
Apple Resuming Sales of Its Newest Smartwatches, for Now
The company pulled two watches from stores after losing a patent case, but an appeals court temporarily paused enforcement of…
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Business
Apple Explores A.I. Deals With News Publishers
The company has discussed multiyear deals worth at least $50 million to train its generative A.I. systems on publishers’ news…
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Technology
Apple to Pause Selling New Versions of Its Watch After Losing Patent Dispute
The move, which comes after a ruling by the International Trade Commission, could create a run on watch sales in…
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Business
Apple Says It Will Improve the Green vs. Blue Texting Experience
Longstanding texting problems between Android and Apple owners will ease next year. Among other changes, users will be able to…
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Business
What Google Argued to Defend Itself in Landmark Antitrust Trial
The tech giant, which is wrapping up its arguments in the federal monopoly trial, has framed itself as a good…